Friday, 15 November 2013

Heartwarming Google India Ad strikes emotional chord with its cinematic brilliance

Google released a heartwarming ad on the 13th November which has already crossed half a million views within 24 hours of being uploaded on Youtube. The three and a half minute emotional ad is hugely refreshing from the usual adverts that come from the immensely competitive tech world featuring playful banter or even resorting to murky mud-slinging between rivals. The video advert named ‘Reunion’ is a part of a series has gone viral on Youtube and other social networking sites. 


It shows how Google helps two childhood friends separated by the 1947 India-Pakistan partition are reunited. Those who are unaware of the demographics and the politics of the subcontinent: The two countries, post-partition, share a love-hate relationship, clipping only the extremities of the spectrum, and Google India has tried to hit a soft spot by picking up this topic.

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